by jagan | Sep 21, 2018 | Branding, Logo Design, Small Business
Perceptions happen on first impressions. A good first impression can go a long way in making your brand while a poor first impression may cause irreparable harm to your brand. Every company strives hard to make a good impression of their business. Being polite with... 
by jagan | Sep 17, 2018 | Logo Design, Small Business
Wordmark Logos – Guide for Start-ups and New Business Wordmark logos are text-only logos, without a symbol. So, Nike is not a wordmark logo whereas Coca-Cola is a wordmark. Most first-time business owners believe that their logo has to be a symbol. It is because... 
by jagan | Jun 20, 2018 | Branding, Graphic Design, Logo Design, Small Business
A mood board is a collage of pictures, text, colors, and shapes. Yes, it is the same thing you’ve already created in your school days. The only difference between a mood board and a usual collage is the balance or visual harmony in pictures, text, colors, and... 
by jagan | Oct 12, 2015 | Branding, Sales & Marketing, Small Business
Business comes in different sizes, but branding knows no difference amongst them. It is equally important for small as well as big business. There are cases when big brands try to look more like small firms and then there are small firms that are keen to imitate the...
