Branding Basics That Easily Get Overlooked

Branding Basics That Easily Get Overlooked

Branding is what you are promising to your customers. Building a brand is a complex process and it gets tougher to cover up all the fundamentals of branding. Branding usually has been associated with logo designing, choosing the brand colors and services and marketing...
Top 10 Branding Bloopers

Top 10 Branding Bloopers

They say mistakes, obviously, show us what needs improving. Without mistakes, how would we know what we had to work on? But sometimes while committing blunders we often fail to recognize our very own silly doing. This dents our very own respective image that we are...
7 Top Secrets of Successful Brands

7 Top Secrets of Successful Brands

There are a few iconic brands, such as Apple, McDonalds, Nike and Revlon, whose names are eloquent of excellence and reliability. They started off from the scratch like many others, but positioned themselves on the crest of a wave, drubbing all the competitors. Their...
How to Create a Killer Brochure

How to Create a Killer Brochure

How to Create a Killer Brochure In the age of the internet, print medium has lost some of its sheen. But even today, printed stuff makes a lot of sense in business, especially with the marketing material. For me and most marketers like myself, brochures are one such...
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