by jagan | Jan 30, 2018 | Branding, Packaging Design, Sales & Marketing
In today’s world, almost every new product becomes a commodity tomorrow. In such a scenario, it is not the product but the brand that sells. For this very reason, any average product from a top FMCG or consumer goods company finds a place for itself in the... 
by jagan | Jun 13, 2017 | Branding, Logo Design, Sales & Marketing
At some point in its journey, a business realizes the importance of a complete corporate identity. Severe marketplace conditions and globalization make it all the more necessary for a business to stand out and connect well with its customers. Despite such a pressing... 
by jagan | Oct 12, 2015 | Branding, Sales & Marketing, Small Business
Business comes in different sizes, but branding knows no difference amongst them. It is equally important for small as well as big business. There are cases when big brands try to look more like small firms and then there are small firms that are keen to imitate the... 
by jagan | Sep 24, 2015 | Branding, Sales & Marketing
Branding is what you are promising to your customers. Building a brand is a complex process and it gets tougher to cover up all the fundamentals of branding. Branding usually has been associated with logo designing, choosing the brand colors and services and marketing... 
by jagan | Sep 11, 2015 | Branding, Logo Design
Summary: Colors are probably the most impressive quality of any logo that defines user’s attention and affection towards your brand. People feel bored in the absence of colors. So beware as a perception of color on emotions is far-reaching than we have imagined. It... 
by jagan | Sep 7, 2015 | Branding, Sales & Marketing
They say mistakes, obviously, show us what needs improving. Without mistakes, how would we know what we had to work on? But sometimes while committing blunders we often fail to recognize our very own silly doing. This dents our very own respective image that we are...
